BY Lux Alptraum
November 1, 2007
424 views
4 Comments
Durex Performa: Numbs the Penis, Numbs Our Sense of Humor

We were never too keen on the Durex Performa. Somehow, a condom that encourages premature ejaculators to “last longer” by numbing their penis with benzocaine just never struck us as a good idea — if we can’t feel anything, does it really matter how long our dick stays hard?

But somehow, their latest ad campaign has us hating them even more. Handing out pillowcases printed with images of unattractive people to help men keep from coming — yeah, we get the joke. We just don’t think it’s very funny. Sexist, sure. Gross, yeah. Funny? Try again, Durex.

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Comments

  • Richard Blakeley says :

    Those images, minus the pillows… are pretty damn hot though.

  • Lolita says :

    That one is ageist as well. Also, I heard those condoms don’t just numb the person wearing it, but it also numbs the person they are fucking. That’s stupid.

  • Lux Alptraum says :

    Lolita:

    Indeed, on both counts.

  • arimus says :

    I think it was an interesting way to appeal to that market (men obsessed with making sure their partners have a good time despite their physical deficiencies), but it all boils down to: sexist advertising will sell your product to sexest people. And givin their market, I think they made the right choice.

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Lux Alptraum
Creative Director:
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