BY Lux Alptraum
December 6, 2007
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We hear a lot about the benefits of pomegranate juice — according to the Pom ads we see on the subway, it makes you live longer and feel healthier, apparently due to the effects of antioxidants. And now, if this study is to be believed, it seems there’s yet another benefit to drinking your daily Pom: when consumed daily, pomegranate juice can increase blood to the genitals, improving, um, “performance in the bedroom.”

You heard it here first: pomegranate juice is the new Viagra. Think we’ll see some ads reflecting that any time soon?